Monday 29 March 2010 | 17:44
It's important that your AdWords advertising helps you reach your business goals successfully, so here are 5 short videos to help you make sure your account is working as effectively as possible.
1. AdWords Account structure
This video shows you how a few minor changes to your account structure can make a big difference to your advertising performance:
2. AdWords budgeting tips
This video walks you through three simple ways to make your budget work better for you:
3. Improve keyword performance
This video explains the three simple steps you can take to improve your keywords and make sure you're effectively reaching your potential customers:
4. Improve ad texts
This video shows you how to write engaging ad texts to attract more customers:
5. Tracking results
This video shows you how to track and understand your AdWords results in order to fine tune your advertising:
We hope you find this series of videos useful in improving your AdWords performance and increasing conversions. Let us know what you think.
Posted by Mary Healy, Google AdWords team.